Blue Mimi Takes On Your To-Do List

Business Q & A


Blue Mimi, a concierge and lifestyle management company, is here to help overcome the never ending issue of not having enough hours in the day. Born out of a desire to have people spending less time grocery shopping and more time with their families, creator and owner Adela Sejdic wanted to provide a service that would allow clients to enjoy more of their daily life. Blue Mimi is a professional errand and outsourcing resource that, "seeks to alleviate non-productive, routine and time consuming tasks from the lives of both individuals and businesses." Below Adela Sejdic answers a Q&A about her new and exciting business, Blue Mimi.

SRQ: Where does the company name come from?

Adela Sejdic: The initial idea for this business model came to me during my first pregnancy and the first weeks after the birth of my daughter Mia. Her little brother lovingly calls her Mimi, where the second part of the company name comes from. During this time, I wished for someone who would take care of my daily chores and give my family more quality time together. Blue is the color that symbolizes all these qualities and it is also the color of my son's eyes, in which I sink deeply and find an unbelievable calm. With those two special meanings, Blue Mimi was created.

SRQ: What are the most common errands that clients request?

AS: Personal Concierge such as shopping and travel management. Corporate Concierge such as project management and office organization. Mommy & Maternity Concierge such as pre-delivery assistance such as organizing the gender reveal party or the baby shower, nursery design and decorating, hospital preparation, childcare/daycare research, and bed rest support. As well as senior Concierge including grocery shopping, companionship and socialization, holiday planning, Rx pickup and delivery, accompany to medical appointment, and move-in services to a new home or assisted/retirement living facility. We operate on a highly personalized level and offer a wide range of unique services. 

SRQ: What's the most unique errand someone has asked for?

AS: Last year we organized a family reunion at Lake Como in Italy for a client whose family is spread over all continents. We took care of the location as well as the catering and accommodation, and travel arrangements. Even wishes like German rolls for breakfast and Croatian figs with fresh Italian prosciutto were fulfilled. Our network of exclusive partners enables us to serve even the most unusual wishes.

For more information or to book a service call 941-228-0695 or email

Click here for more information.

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